ST. LOUIS, March 17, 2016 — FleishmanHillard has been shortlisted for five Shorty Awards for its work on behalf of three clients. The firm received nominations for Avaya’s “Translating Tech” campaign in the Business to Business and Best Use of Video categories, Chevrolet’s “#BestDayEver” campaign in the Auto and Best Use of Hashtag categories, and Visa’s “One Handed Catch: Super Bowl Guinness World Record” in the Best Use of Integration with Live Television category. The Shorty Awards celebrate the best uses of social media, honoring influencers, celebrities, brands and organizations on a wide variety of social media platforms. Winners will be announced at a ceremony in New York on April 11, 2016, that will also be live streamed internationally.
- Chevrolet, with Carat, Dentsu Aegis Network, The Story Lab, Commonwealth//McCann and Jash, “#BestDayEver” (Auto, Hashtag)
- Avaya, “Translating Tech with Avaya” (Business to Business, Video)
- Visa, “One Handed Catch: Super Bowl Guinness World Record” (Integration with Live Television)