A nationally televised post-game presentation went off track – but Chevy was able to find a path for talking about its #TechnologyAndStuff.
Popular millennial celebrities kickoff #MaddenSeason to promote EA SPORTS' best-selling football game.
Bayer HealthCare couldn't sit by and watch thrombosis continually lead to Westerners' deaths. So the healthcare company took a stand and told people it was Time2Move.
EA SPORTS fuels gamer rivalries with GIFERATOR: a tool to drive trash talk between friends.
When it came to voting, European young people just didn’t care. In fact, they didn’t even seem to care that they didn’t care. So The League of Young Voters made them angry – and got them caring.
To connect consumers with their refreshed brand, Avaya shared a humorous take on overused business cliches.